The Anatomy of Marketing uses a structured versioning system to track changes and ensure clarity over time. Versions follow a Year.Month.Patch format:
YY.MM.PP
For example: 26.01.01
This system ensures every update is traceable and that teams are working from the same version.
The AoM is updated on a regular cycle. Registered users are notified of updates, including access to the latest versions and supporting resources.
Core updates are released quarterly and include:
Smaller updates may be released between quarterly cycles where required. All updates are version-controlled and reflected across AoM resources.
See also: Licensing & Usage | Certification & Training | Resources | About AoM